Why study business English in Dubai?
When studying business English, students will cover topics related to work and business. General English courses will give students the skills to talk to friends and family and focuses on more social situations. Business English may cover skills such telephone conversations, giving presentations, specific vocabulary to the students field and so on.
- How do students know if they should study general English or business English?
First of all, students need to decide what they need English for. If students need English to meet new people, travel and socialise then it is best to study general English. On the other hand, if students need English for more than just socialising and need it at work, then following a business English course is the best solution. However, it is better to have good knowledge and understanding of general English before studying business English. This is because when studying business English, students will focus on very specific topics such as negotiating, holding meetings, presenting products. To be able to talk about such specific topics it is essential to already have studied general English, as business English builds upon what students have already learned.
- Why is business English important?
- When and where to study business English?
Most people who want to study business English in Dubai prefer to study in the evening as they work during the day. However, it is not unusual for people looking for employment to want to study during the day. Most language institutes in Dubai offer business English courses at the institute.
Companies wanting their staff to improve their employees’ business English skills often request language institutes to provide the training in-company. This is easier as employees stay on site and do not waste time traveling to an institute.
- How long are business English courses?
This really depends on the level students have before starting the course and which level they want to achieve. As mentioned previously, students need a certain knowledge of general English before starting to study business English. Therefore, students may be required to follow a few general English courses before moving on to business English.
If students already have some knowledge of English (Intermediate or above) they will be able to start studying business English straight away. This is determined by doing a placement test in most cases. Courses usually run for 30/40 hours and it is not unusual to study 3 or 4 courses in order to really get a good grasp of business English.
- Can students get a certificate when studying business English?
Many exams are available which will test the student’ level and certificates are usually internationally recognised. Exams such as BEC (Business English Certificate), BULATS ( Business Language Testing Service) are offered by the University of Cambridge and can be taken in Dubai.